1. Website Redesign & Conversion Optimization
a. Upgrade and migrate the existing website from Squarespace 7.0 to 7.1
b. Redesign and optimize all website pages to create a more elevated, cohesive brand experience and improve usability and user experience
c. Refine and strengthen website messaging and calls to action to guide each key audience toward the appropriate next step, including scheduling a discovery call for The Link, inquiring about therapy services, or learning how to refer a client
2. Lead Generation Funnel
a. Develop and implement a lead-capture funnel, including newsletter signup strategy and setup in Flodesk
b. Integrate the lead-capture experience into the website so in November we can begin to build the Fox, Levine & Associates email audience and create opportunities for ongoing nurturing
3. The Link Enrollment Strategy & Implementation
a. Develop a targeted client acquisition strategy designed to increase awareness, inquiries, and enrollment for The Link
b. Implement the first month of the client acquisition strategy, including development and execution of agreed-upon marketing initiatives
4. Quenza Staff Training & Implementation Support
a. Develop a customized Quenza training video to guide staff through key platform workflows and day-to-day use
b. Create a step-by-step PDF training guide as an easy-reference resource for staff
c. Provide the team with clear, repeatable processes to support consistent adoption and use of Quenza across the practice
$3,500
1. Website Redesign & Conversion Optimization
a. Upgrade and migrate the existing website from Squarespace 7.0 to 7.1
b. Redesign and optimize all website pages to create a more elevated, cohesive brand experience and improve usability and user experience
c. Refine and strengthen website messaging and calls to action to guide each key audience toward the appropriate next step, including scheduling a discovery call for The Link, inquiring about therapy services, or learning how to refer a client
2. Lead Generation Funnel
a. Develop and implement a lead-capture funnel, including newsletter signup strategy and setup in Flodesk
b. Integrate the lead-capture experience into the website so in November we can begin to build the Fox, Levine & Associates email audience and create opportunities for ongoing nurturing
3. The Link Enrollment Strategy & Implementation
a. Develop a targeted client acquisition strategy designed to increase awareness, inquiries, and enrollment for The Link
b. Implement the first month of the client acquisition strategy, including development and execution of agreed-upon marketing initiatives
4. Quenza Staff Training & Implementation Support
a. Develop a customized Quenza training video to guide staff through key platform workflows and day-to-day use
b. Create a step-by-step PDF training guide as an easy-reference resource for staff
c. Provide the team with clear, repeatable processes to support consistent adoption and use of Quenza across the practice
$3,500